3456 Cleveland Ave, Columbus, OH 43224
Open daily 9.30am-7.30pm (10am-6pm on Sundays)
We’re a bit remiss in not having covered Asia Market before… they’ve been open since 1981. It’s a large, high ceilinged market featuring an eclectic array of goods that cater not just to Asian tastes but also offers plenty of Latino and African products. Curiously, they also have the largest selection of ‘vegetarian meats’ that we’ve ever seen including vegetarian pork belly. The photo below does not show the whole case.
Even beyond that, culinary curiosities abound. The frozen fish section is huge and varied, black skinned chicken can be found, as can octopi of all sizes. It’s a great browse, and a clean and well-stocked market.
To the right side of the store (relative to the entrance), sits a partioned area that acts as a small restaurant. There are seven tables, a TV and, notably, a high chair. The menu is very small and offers two appetizers (egg rolls and spring rolls), three noodle soups, bun cha gio thit nuong, banh cuon, and Vietnamese coffee.
The bun cha gio thit nuong was solid but not exceptional. It’s comprised of cold vermicelli noodles topped with salad, grilled pork, and egg rolls, and comes with the usual fish sauce based dressing to pour on top.
The bun bo hue was a bit disappointing. The broth was watery and heavy on the fish sauce but insufficiently meaty and spicy. Usually this dish is fragrant with lemongrass but that seemed to be lacking too. The beef was a bit of a lottery, a couple of pieces were tender and flavorful but several were inedibly chewy. There was some tendon and some slices of pork loaf but no pork blood.
The bun rieu – a vermicelli soup dish usually made with a crab and tomato based broth – was the highlight of the meal and the dish that we would go back for. It contained fish cake, shrimp (or crab?) paste, fresh shrimp and pork loaf, and had a pleasing dose of funk from the fish sauce and seafood.
Vietnamese coffee is the only beverage on offer at the restaurant. It’s made to order and comes either black or with sweetened condensed milk and can be consumed hot or over ice. Other (canned or bottled) drinks can be purchased from the store and consumed in the restaurant.
We probably wouldn’t recommend Asia Market as a destination for Vietnamese dining, but if you have some shopping to do and want to grab a bite while you are there then it’s good to know about. Our advice would be to order your food first, then shop and come back to the restaurant – service was a little slow.